Purpose of the Role
Looking for a highly experienced and dynamic Lead Corporate Communication to lead our media relations and crisis communication efforts in the Vishakhapatnam locality, specifically for our upcoming project. The ideal candidate will be a strategic thinker with a proven track record of building and maintaining strong relationships with local media, managing crisis situations effectively, and developing impactful communication strategies including brand building and internal communications. This role requires a deep understanding of the local media landscape in Andhra Pradesh and excellent networking skills.
Job Responsibilities (KRA)
- Develop and execute comprehensive media relations strategies to enhance the company's reputation and visibility in the region.
- Cultivate and maintain strong relationships with journalists, editors, and other media representatives, especially in Vishakhapatnam.
- Proactively pitch stories and secure positive media coverage for the company's initiatives, achievements, and thought leadership.
- Monitor media coverage and identify opportunities to address inaccuracies or negative narratives.
- Manage crisis communication situations effectively, developing and implementing communication plans to mitigate reputational damage.
- Serve as the primary point of contact for media inquiries in Andhra Pradesh.
- Collaborate with internal stakeholders to gather information and develop key messages.
- Prepare press releases, media kits, and other communication materials.
- Organize press conferences and media events.
- Track and analyse media coverage to measure the effectiveness of communication strategies.
- Stay up to date on industry trends and best practices in media relations and crisis communication.
- Plan and execute branding initiatives in the region including advertising, outdoor, events, exhibitions, films, etc.
- Ideate and implement internal communications in the region through platforms like intranet, newsletters, communication briefs, etc.
- Work closely with local Operations, Project Team, HR, CSR, Land, R&R, etc. to generate new ideas and innovative strategies and support them in communications.
- Develop and manage the corporate communication budget for the Andhra Pradesh region.
Job Requirements (KPI)
- Media Relations
- Crisis Communication
- Public Relations
- Corporate Communications
- Stakeholder Management
- Media Monitoring and Analysis
- Content Development (Press Releases, Media Kits, etc.)
- Excellent written and verbal communication skills (English and Telugu)
- Strong interpersonal skills
- Problem-solving and decision-making skills
- Ability to work under pressure and manage multiple priorities.
Qualification: Bachelor's degree in Mass Communication, Journalism, Public Relations, or a related field.
Experience:
- 12+ years of experience in corporate communication, with a strong focus on media relations and crisis communication.
- Proven track record of building and maintaining strong relationships with local media in Vishakhapatnam.
- Excellent understanding of the Andhra Pradesh media landscape and local media dynamics.
- Extensive network of media contacts in Vishakhapatnam.
- Demonstrated ability to manage crisis communication situations effectively.
- Excellent written and verbal communication skills.
- Strong interpersonal and presentation skills.
- Ability to work independently and as part of a team.
- Strong organizational and project management skills.
